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YouTube Content ID and Fair Use Explained

Google “we’re constantly improving our content identification and management tools (“Content ID“) on YouTube…Over 1,000 content owners use Content ID, that lets them account for fair uses of their content: they can easily create policies depending on proportion of a claimed video that contains their work, or absolute length of clip. For e.g., a record label might decide to block videos that contain over one minute of a given song, but leave up videos that contain less than one minute[…]Still, to make sure that users also have choices when dealing with content they upload to YouTube, we’ve made it easy for users to dispute inappropriate claims: “ »When you receive a notice in your account via Content ID, we tell you who claimed the content, and direct you to a form that lets you dispute claim »If you believe your video is fair use, check the box that reads “This video uses copyrighted material in a manner that doesn’t require approval of copyright holder.” If you’re not sure if your video qualifies, learn here »Once you’ve filed a dispute, your video immediately goes back up on YouTube »From this point, claimant then makes a decision about whether to file a formal DMCA notification, and remove the content from the site according to process set forth in DMCA,” explains Google.

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