Today on May 12, Google launched a new music chart for videos dubbed “YouTube 100” — that empowers Jack and Jane Wannabe to stand tall with the likes of Lady Gaga or, gasp, Justin Bieber. The chart measures song traffic across official music videos, user-uploaded videos and viral debuts, and uses this data to provide a holistic view of song popularity. The new chart is published weekly, and shines a new light on the YouTube community’s engagement and creativity, Chris LaRosa, Google Music product manager, explains in a blog post.
“Not only does the YouTube 100 give props when fans make original videos for popular songs, it also captures YouTube’s one-of-a-kind musical diversity: Nice Peter ranks on the chart alongside global radio stars, and Rebecca Black hits the Top 10,” LaRosa writes.
This week Katy Perry’s E.T. lands on the Top 10 thanks to her own gravity-defying video and views on popular user videos that lay down rocking guitar solos, extra beats, sepia-tone allegory and other-worldly visuals (in this case from Brooklyn, not Mars).
You can find our new weekly chart at youtube.com/music.