Yahoo! Search rolled out “Infinite Browse” content exploration module on news article pages. “We’ve improved the design, now displaying all related content right on the module and using a scrollable carousel-style design. Also made significant behind-the-scenes improvements in the way we select related content to show in the module, resulting in higher quality, more relevant articles, videos and images. In the past few days, our internal evaluation so far shows that we’ve more than doubled the click through rate (CTR) with the new module,” informs Yahoo.
Also, Yahoo! News’ launched “Ask America,” a site dedicated to educating and engaging citizens on the midterm election by empowering them to join the conversation and share their opinions.