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Yahoo plans to introduce structured Web search

Users of Yahoo Search may soon be able to do a structured search around select terms, rather than navigate through a large number of search results.

The company plans to offer a new structured search to make the Web easier to navigate.

If a user enters the words “mobile phone” in the search box, for example, apart from throwing up the usual search results containing the word “mobile phone,” Yahoo’s new structured search will also offer pull down menus with choices including mobile phone brands, technologies, and specifications, and other features, said Ricardo Baeza-Yates, Yahoo’s vice president of research for Europe and Latin America, in an interview.

The feature is primarily suitable for e-commerce applications such as online shopping, he added.

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Yahoo!, Search, Web Search, Search Engine

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