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Version 1.3 of Google Analytics SDK for iOS Released

Google on September 7 released a new version of the Google Analytics for iOS SDK.

“We’ve added several features similar to those added to the Google Analytics for Android SDK version 1.3 earlier,” stated Google Analytics Mobile Team.

New features in the Version 1.3 of iOS SDK includes:

  • General Campaign Tracking
    This new feature is probably the most exciting one for this release. We now support the ability to set campaign referral information. To learn more about this feature and how to use is, [see documentation].
  • AnonymizeIp
    To provide more privacy to your users, use the anonymizeIp property in the GANTracker class, which removes the last octet of the IP address prior to storage. More details can be found in the [documentation].
  • SampleRate
    If you are getting a large volume of traffic, you can set the sample rate to be something other than 100% and we’ll decide based on visitor ID whether to send hits. This will allow you to control the sampling of your report data rather than having on-the-fly sampling occur. Check out the [documentation] for more details.
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