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Twitter’s @handle Pilot Program Distributes Artists Verified Accounts Tweets to Music Data Services

Twitter @handle distribution pilot programTwitter announced a new pilot program in partnership with three music data services: “The Echo Nest, Gracenote, and Rovi,” for distributing Verified Account @handles and public profile metadata to developers, media and content services, and consumer device manufacturers.

Via the pilot program, developers in the Twitter ecosystem can now work with these three partners to integrate Verified Account @handles and Tweets into their music and entertainment services.

For example, “The Echo Nest will connect Twitter verified accounts to its Rosetta Stone service to give developers a simple way to integrate Tweets from popular recording artists directly into their apps. The Echo Nest’s music intelligence platform powers leading music services and platforms, including Spotify, Nokia, Rdio, MOG, EMI and iHeartRadio,” Twitter explains.

Adding, “Gracenote will integrate Twitter Verified Accounts for musicians, actors and other artists into its database of music and video information, which includes metadata for millions of artists, albums and movies. Gracenote’s database powers some of the world’s leading music and video products, including Apple iTunes, HTC smart phones, Ford SYNC and Sony BRAVIA TVs,” Twitter said.

And, Rovi will “offer digital home entertainment companies an easy way to add Tweets directly from Verified Accounts into their services. Rovi’s database also includes reviews, artist bios and music clips, and is used by manufacturers and services providers,” added Twitter.

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