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Twitter Improves “Who To Follow” to Discover People, Adds Advanced Search Page

Twitter announced that it has improved its “Who To Follow” feature with better people search results and added a new advanced search page, making it easier to do such searches at Twitter.com.

It’s now easier to find and follow Twitter accounts based on your interests. “When you search for a topic, you can now discover accounts relevant to that particular subject. (Previously, you would have seen accounts that’ve the specific term in their name or username.) Now, just click on the “people” section of the search results page or search from the “Who to follow” page,” stated Twitter.

Twitter explains “this new approach helps you find the Twitter users that best help you follow your interests. For e.g., if you’re interested in hip hop, chances are that you’d like to follow hip hop artists. Searching for “hip hop” now surfaces accounts like @common and @questlove. (Previously, accounts with “hip hop” the name were shown.)”

Here’s an example of Android search:

You can also see more than just the four people or accounts that Twitter suggests in relation to a search. To do this, either click on the “More people results” link below the suggestion. Or use the “People” tab from the main search window, as the arrow points at below. Either will give you a list of matching people suggestions.

Now, when you search on Twitter.com, you’ll see a tip from Twitter, that points you to a set of search operators and on the advanced search page, which help you more quickly find what you’re looking for.

A link to advanced search and opeators now appears at the top of all search results:

Twitter search results page: Advanced search, operators link

The “operators” link that appears at the top of all search results also makes a list of search commands appear, if you need a quick reference:

Twitter Search Operators

[Source:Twitter, Images: SEL]

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