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May302011

Twitter Acquiring AdGrok; Launching Own Photosharing Service

Twitter is in talks to acquire Y Combinator-backed key word bidding platform “AdGrok,” in a deal that is less than $10 million, according to some multiple source.

AdGrok automates the process of bidding on contextual keywords on Google AdWords; Perhaps Twitter could find some use in this for its own Promoted Trends/Tweets?

Twitter seems to be in acquisition mode, most recently dropping $40 million on pro-client Tweetdeck.

In a news releated to Twitter, the company is on the verge on announcing its own built in Twitpic competitor as soon as possible.

Twitter is flinging money around; It just spent $40 million on power user client Tweetdeck which represents 13% of its userbase.

Currently details are not available abut what exactly the photosharing URL shortener will be?. However, Twitter has owned Twimg.com.

[Thanks, TechCrunch]

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