Yahoo! with Playtone and Reliance Entertainment bringing in Tom Hanks’ multi-dimensional animated series “Electric City” to Yahoo!’s 700 million users worldwide in 2012.
“Electric City” will be shown as a multi-part series on Yahoo! and will be supported by a deeply immersive and interactive online experience that enhances the drama, mystery and intrigue of the series.
Set in a futuristic society, “Electric City” is a new animated action-packed sci-fi adventure series, which is approximately 90 minutes in length and marks Yahoo!’s first foray into original scripted programming.
The story unfolds gradually, layering mystery upon mystery, inviting viewers to interact with the content and each other. Metaphors and symbols are woven throughout, creating a perfect environment for puzzle-solving and community interaction. Like good science fiction, “Electric City” raises provocative questions about our own way of life and value systems. Short-form connecting storylines combined with vivid animation and a compelling score will keep audiences watching, while metaphors and range of subject lines will keep them guessing–and reflecting.
“‘Electric City’ will also live across multiple devices and comes enabled for tablet and connected TV. The series will be punctuated by special events, such as opportunities to watch exclusive content and to interact with the cast and creators. As a truly global entertainment experience, the series will also be available in numerous languages, including French and Spanish,” Yahoo blogged.