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Tag Archives Search Ads

Google Ads Improves Search Ad position Metrics With Four New Insights

Google Ads rolls out four new search ad metrics to provide better insights of where ads appear on the search results pages. Updates add-on in Google Sheets with new reports and automatic updates.

Bing Ads Now Allows Advertisers to Target LinkedIn Audiences

Microsoft Advertising Network allows profile targeting leveraging LinkedIn data for search campaigns on the Bing Ads platform.

Google Ads Begin Recording Small Percentage of Calls Initiated by Call-only Ad or Call Extension

Google Ads will use recording data of calls from call-only ad or call extension in order to detect fraud, reduce spam, and foster better call experiences.

Google Ads Extends Parallel Tracking Deadline for Mobile Display & Video Campaigns

Google Ads extends the parallel tracking deadline to March 2019 for mobile display and video campaigns.

Google Ads Enables Smart Bidding for Search Partner Sites

Google Ads switches from Smart Pricing to Smart Bidding for search partner sites with conversion tracking set up.