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Tag Archives Google Ads

Google Rolls Out New App Campaign Features for Game Developers

Google unveiled new advertising campaign features for mobile game developers to grow their business.

Google Ads Launches Query Builder Tool

Google Ads Query Builder tool is now available on Google Ads API Developer Site.

Google Introduces New ‘Shoppable Image Ads’ on Google Images

Google Shoppable ads in image search results when hovered reveal brand, price and other details.

Google Ads to Sunset Average Position Reporting Metric This Year

Google Ads to sunset average position metric in later this year, recommends new metrics when measuring and optimizing for prominence.

Google Ads Expands Call-Only Ads With More Lines of Text

Google Ads call-only ads now offer two 30-character headlines, and 90 characters description lines.

Google Ads Report Editor Now Has Six Chart Types

Google now provide additional ways to interpret performance data with new stacked bar chart and bubble chart in the Report Editor.

Google Ads Bring ‘Ad Strength Scorecard’ & More to Responsive Display Ads

Google Ads introduces new video assets, ad strength scorecard and combinations report to responsive display ads.

Google Touts AMPHTML Ads, Now Serves 11X More Than Last Year

AMPHTML ads offer performance, security, increased advertisers ROI and publisher revenue.

Google Ads Predefined Reports Are Now Easier to Access

Advertisers can now use new ‘Reporting’ icon to find predefined reports when looking at campaigns or ad group dataset.

Google Ads Universal App Campaigns Are Now ‘App Campaigns’

Google simplifies the name of Universal App Campaigns as App campaigns.

Google Ads Rolls Out Mobile Speed Score Update for Landing Pages

Google mobile speed score algorithm update now require fewer ad clicks to calculate a score.

Parallel Tracking for Google Ads Display & Video Campaigns Available May 1st

Parallel tracking for Google Ads Display and Video campaigns will now be available starting May 1st, 2019.

Google Ads’ Click Share for Search Ad Campaigns Coming Soon!

Google Ads is making available at the click share at the campaign, ad group, and keyword levels for all search campaigns.

Google Ads Expands Maximize Conversions Bidding for TrueView for Action Globally!

Maximize conversions bidding will soon become globally available to advertisers using TrueView for action ads.

Google Publishes Best Practices for Google Ads Optimization Score

Google guides advertisers to maximize Google Ads performance using optimization score.