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Tag Archives AdWords

AdWords API Gets ‘Connected TV’ for Device Targeting, Reporting, & Management

Advertisers using AdWords API will be able to target, generate reports and manage a new device category called “connected TV” beginning January 2019.

Try New Chrome Extension ‘AdWords & Google Ads API Web Navi’ By Google

See the AdWords API and Google Ads API services or reference pages relevant to the new Google Ads experience websites based on your current AdWords UI web page.

Google Ads, Google Marketing Platform and Google Ad Manager Arrives

Google retires AdWords & DoubleClick brands as it welcomes new branding for its advertising platform.

Google AdWords New Features to Drive Sales in Store & Online and Measure Results

New price benchmarks in AdWords will show advertisers what other retailers are charging for same products.

Google AdWords Notes and API v201806 Have Arrived

Google sunset AdWords API v201710 on July 25, Axes political ads in Washington state, AdWords Notes arrived.

Quickly Import Campaign Data into Google Sheets Using AdWords Spreadsheet Add-on

Google AdWords spreadsheet add-on helps you create custom, easy to update reports, using your AdWords data.

5 Google Optimize Updates Helping Deliver More Relevant Results with AdWords

Connect Optimize to AdWords and get the most return from ad spend with three new updates launched today.

AdWords Parallel Tracking Sets October 30 Deadline

Google sets parallel tracking deadline for AdWords, advices advertisers to start using HTTPS landing pages.

New Ads Updates In AdWords and AdMob Announced At Google I/O

App developers can show content dynamically in app promotions ads, save time with standardized ad measuremen and rewarded ads reporting in AdMob.

Google Switching AdWords to New Version by Year End, Bans Ads for Bail Bonds

Ads for bail bonds services are being banned, Google says. AdWords’ new experience will come into effect by end of 2018.

Google Introduces New Goal-optimized Shopping Campaign Type

With just one feed, one campaign, and one remarketing tag, all you need to do is add your products into the new goal-optimized campaign type.

Google Targets Users of YouTube TV With New Ad Type

A new ad type designed to help brands reach YouTube audiences on TV screens across content and devices is launched.

Google’s Outstream Ads Boost Video Reach Across Mobile Web and Apps

AdWords advertisers received a new video ad format that operate on mobile devices across Google video partner mobile sites and apps.

Google Adds Reach Planner in AdWords, Tests 2 Product Listing Ads Carousels on Mobile

Simplifies planning process by providing unique reach across devices for all core audiences and video formats.

Google AdWords Now Shows Ad Version History in New UI

Version history shows all the old versions with the dates they were edited, how long they were in place and what changed.