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SMX 2011: Matt Cutts: Panda/Farmer Update 2.2 Approved, Coming Soon!

Google’s Matt Cutts has confirmed during SMX 2011’s keynote question-and-answer session with Danny Sullivan that Google will soon be releasing version 2.2 of the Panda algorithm update. Cutts said that the update has been approved, hasn’t been rolled out yet, but that should happen soon.

The next update will target a common webmaster complaint related to the original Panda/Farmer update: sites that scrape and re-publish content and are out-ranking the original source of the content.

“A change has been approved that should help with that issue,” Cutts said.

Cutts also said that Google will continue to tweak and update the Panda algorithm. And, that there have been no manual exceptions made to sites that were wrongly affected, but there have been recompilations of data that may have helped some sites.

There’s no exact date yet for when Panda will launch fully beyond English-language searches.

Here’re some Q&A from the session:

DS: Where’re we now? Panda 2, Panda 2.1 … are we at Panda 2.2?

MC: There’s another change coming soon. I don’t know when we’ll launch fully internationally, not just in English.

DS: Panda works on a site basis. Danny asks about manual exceptions.

MC: We haven’t made any manual exceptions. Cult of Mac might have been confused because they started getting all this new traffic from blogging about it, but we haven’t made any manual exceptions.

DS: Has it changed enough that some people have recovered? Or is it too soon?

MC: The general rule is to push stuff out and then find additional signals to help differentiate on the spectrum. We haven’t done any pushes that would directly pull things back. We’ve recomputed data that might have impacted some sites. There’s one change that might affect sites and pull things back.

[Via: SEL]

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