The SEOmoz blog has announced the release of their latest tool, called “Term Targeting” that analyzes the content of a given page and extracts the terms and phrases that appear to be targeted at search engines. It applies certain weights to HTML elements and other on-page factors to determine what it thinks is a targeted term. This tool is currently only available to Premium Members.
The keywords and phrases listed provide insight about what words the search engines may find particularly relevant on your webpage. They provide not only targeting information for searches, but theme data as well. You want these terms to be accurate reflections of your page’s topic and you certainly want to be sure that any search terms/phrases you’re attempting to rank for appear in the top 5.
The tool breaks down the extracted phrases according to the number of words found in the phrase. This enables you to isolate what 1, 2, 3, etc word phrases you appear to be targeting. Check out the screenshots below:
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