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Samsung Hits 1 Millionth Milestone of TV App Downloaded from Its HDTVs App Store, Celebrates 200th App in Samsung Apps Smart TV Library Globally

Samsung today announced “the 1 millionth TV application downloaded globally from Web-connected HDTV-based Samsung Apps store,” where users can purchase and download apps from an expanding range of content and service providers, directly from their TV.

Also, company’s 200th TV app is now live via the platform. Samsung has reached these milestones in less than a year after the initial launch of Samsung Apps.

Some of the most frequently downloaded apps are Hulu Plus, ESPN Next Level, CinemaNow and Texas Holdem, showcasing global demand for Samsung Smart TV entertainment experiences across key consumer hobby areas — sports, movies and gaming.

In 1st-half of 2010, Samsung took over 66% of the US connected TV market, according to NPD. Samsung presents Samsung Apps on more than 50% of its 2010 TV line-up and is currently the market leader in global LED TV, LCD TV, and plasma TV sales. In the U.S. alone, Samsung expects the market for Smart TVs to reach 6.5 million units by the year end, and anticipates demand will grow to 20 million units by 2012.


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