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[email protected] and Google Launches a Fund to Drive Social Innovation in Pakistan

P@SHA (Pakistan Software Houses Association for IT & ITES), in collaboration with Google, has launched a fund to drive social innovation in Pakistan. “The purpose of the [email protected] Social Innovation fund is to encourage big ideas by providing the Pakistani people with financial support and guidance for social innovation projects,” informs Lori Savageau, Community Manager, Google Map Maker.

“Google has provided a seed grant of US$250,000, which will be allocated to 25 all-star proposals that incorporate technology as a means of addressing a specific social need, such as flood relief or disease prevention. The idea isn’t simply to fund the creation of software, but to fund ideas that use Information and Communication Technologies as a platform for delivery and as a means for empowerment,” Savageau stated.

“In addition to offering funding, [email protected] has established an oversight committee, advisory board, and outreach gurus from the business IT community to guide the shortlisted proposals from inception to reality. The hope is to create a safe harbor for eager entrepreneurs to jump-start ideas without the fear of failure.”

[email protected] President Jehan Ara anticipates that many of these ideas will emerge from Pakistani youth. According to Jehan, one of Pakistan’s main strengths is that 60% of the population is below the age of 24, something the country can leverage. Jehan believes a large number of these individuals are passionate about making a difference in the communities in which they live–and, to some extent, are already doing so,” Savageau added.

[Source:Lat Long blog]

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