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Pinterest Rollsout New Business Profile, Insights and More Ways to Get Discovered

Businesses on Pinterest today gets more ways to connect with their customers as the social networking platform launhced new business profile with more control over brand appearance.

Here are details on new features rolls out on Tuesday, including:

to customize actively looking for ideas to try and buy. And the best ideas come from businesses like yours. To make it even easier for you to connect with your ideal customers, today we’re rolling out a new business profile that gives you more control over how your brand appears on Pinterest.

Customize Profile Cover

Pinteres has rolled out new business profile with a dynamic cover image, so users can easily highlight the most important content to show first to customers. More specifically you can put spotlight on latest Pins, or a specific board, or focus on the most recent Pinterest activity from your site. Once done, the Pins in the cover image will always remain latest.

The new profile also adds new monthly viewers stats at the top, so you can see the past 30 days activity of your Pins with total number of people who saw your Pins.

New Pinterest Business Profile

Also, you can promote your Pins, so they’re seen by people who are actively looking for products and services like yours.

In addition to recently added dedicated space for people to discover more ideas, Pinterest now added a new “Following tab” that lets you save latest Pins in a desired order for your followers to see.

Additionally, the new “Following tab” also hep people find new profiles to follow on Pinterest.

These updates will be rolling out over the next couple months.

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