Nicklas Lundblad, Google’s Senior Policy Counsel and Policy Manager Betsy Masiello published a paper called “Opt-in dystopias” (embedded below) in SCRIPTed, a Journal of Law, Technology & Society. In their paper, Nicklas and Betsy explore how forcing opt-ins for online data collection could have unintended consequences that are not beneficial for user privacy. Partially-informed opt-ins that ask for excessive data, for example, could actually be more harmful for users’ privacy than better-designed, more intuitive and granular opt outs. Nicklas and Betsy argue that focusing on the opt-in versus opt-out debate as a black-and-white matter creates false choices for users,” states Google.
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