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Online Display Advertising Market Grows 34 Percent, Facebook Top UK Display Ad Publisher in Q3’10, comScore

comScore, released an overview of the UK online display advertising market for Q3’10, which showed strong gains compared to Q3’09. Data from comScore’s Ad Metrix services showed that UK internet users received more than 221 billion display ads during the Q3, marking a 34% increase versus year ago.

Facebook Ranks as Top UK Display Ad Publisher in Q3’10 with more than 68 billion display ad impressions, representing 31 % market share. Microsoft Sites ranked second with nearly 14 billion impressions 6.2%, followed by eBay with 8.8 billion impressions 4.0% and Google Sites with 8.2 billion impressions 3.7%.


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