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Nokia’s ‘Smartphone Beta’ An Anti iPhone/Android Ad Campaign Launches

Nokia Smartphonebetatest.com Campaign

Nokia in an effort to ramping up its major publicity push for the launch of the Lumia 900 Windows Phone this weekend, launched a new online campaign dubbed “Smartphonebetatest.com.”

The website is counting down to something that will happen on Friday but before that happens, the site in a continuous loop showing a video starring former Saturday Night Live star Chris Parnell sitting in some kind of control center. He’s clearly bored out of his mind but perhaps whatever the site is counting down to on Friday will keep him occupied.

The campaign uses three videos that shows behind the scenes footage showing of a fictional smartphone company work space where three random workers are vetting issues about their upcoming smartphone. “Don’t hold it like that!” “The screen is fine. People can just stay inside.” “I just think the phone is fragile.”

You check out the videos below:

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