diTii.com Digital News Hub

Sign up with your email address to be the first to know about latest news and more.

I agree to have my personal information transfered to MailChimp (more information)

Feb032008

Microsoft’s Inner Thoughts on Online Advertising

Have you been wondering what had been going through the heads of Microsoft executives as they prepared to make the bid for Yahoo?

In December, I got my hands on three confidential documents that Microsoft used in its lobbying against the Google-DoubleClick deal, and I posted them on Bits. (See that post here.)

Re-reading those documents now show that Microsoft was clear with the Federal Trade Commission that an approval of Google-DoubleClick might lead it to take drastic action

Share This Story, Choose Your Platform!