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Microsoft, BT launch mashup contest

Microsoft and BT have launched a mashup competition, offering prizes of up to $25,000 to the winning developers.

The companies are looking for entries that combine today’s Internet and telecommunications applications to create something new and useful. The competition will be part of Microsoft’s Connected Services Sandbox–an environment where developers can create and test new mashups–which launched two months ago.

Mashups are applications that take data from several Web services to create a new offering. They were one of the hot topics of 2006, riding on the back of the excitement surrounding Web 2.0.

“With the Sandbox environment, we have the ability to see new services created and developed from concept to market,” said Bill Murphy, managing director of BT Business. “We anticipate that the Sandbox competitions will provide us with compelling business opportunities that we can ultimately deliver to our customers.”

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Microsoft, BT, Mashup, Contest

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