Local news publishers often members of the communities they serve play a critical role in covering the neighborhoods stories. But, when a story is picked up by national or other publishers it becomes hard distinguish between the news.
To make the local new stary relevant and help the local news outlets reporting on stories that have gone national, a new “Local Source” tag is launched today, and is now live across all Google News editions.
From now onwards, all the articles tagged with ‘Local Source’ will be shown in the expanded story box on news.google.com and in the Google News & Weather iOS and Android apps.
“‘Local Source’ articles are identified automatically by looking at where a publisher has written about in the past and comparing that to the story location,” reports Google.
Google reports that the local section in Google News surfaces content from regional papers to hyper-local blogs that otherwise wouldn’t appear in national news.
“A great example of hyperlocal news is 9-year-old reporter Hilde Lysiak. Hilde made headlines when she reported on the story of a murder in her hometown which she published on her own local news site — Orange Street News (AMP-enabled to load really fast on mobile).
Her reporting attracted the attention of major newspapers and morning shows like Good Morning America after she was criticised for being too young to cover hard news.
It was one reason we invited Hilde to visit the Googleplex on World Press Freedom Day 2016. And just like Hilde, at Google News we are committed to connecting people to the news that matters most to them — be that local, national or international,” Google quoted saying.
In March of this year, Google begun showing off “Local Business Cards” as part of the Google Posts system. Now, according to a report, Google will expand the availability of Google Local Posts from a “few dozen” to “thousands” of small businesses.
This allows content providers or businesses or candidates to control the content that appears in the carousel near the top of search results.
For those not aware, Google Posts was created with an intent to allow the business owner, or marketer, or candidate to communicate directly with users in search results, including content or information that the Knowledge Panel doesn’t allow. Content is also shareable from within the carousel.
The feature works on both mobile and on PCs as well.