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Nov292018

Instagram Allows Users to Add Alt Text to Photos

Instagram is introducing more accessibility to its platform today launched the ability that allows users to add alternative text (Alt text) to their photos.

With the alt text feature, Instagram aims to make the platform more accessible to over 285 million people who are suffering from visual impairments.

The new alternative text feature comes with two-way support, first Instagram now allows users to add their own “custom” description via alt text to photos when uploaded.

People with visual impairments using screen readers will be able to hear this description.

Alternatively, users can make use of Instagram’s “automatic” alternative text feature, which will generate a richer description of the photo through the object recognition technology.

This will let people using screen readers to hear a list of items that photos contain as they browse the app when using Feed, Explore and Profile.

Users can follow the steps below to add alt text to photos during the publishing process:

Add Custom or Automatic Alt Text to Photos on Instagram

Add /edit alt text before posting it:

  • Start by taking a photo or uploading an existing photo to Instagram
  • Select a filter and edit the image, and tap Next
  • Then tap “Advanced Settings” located at the bottom of the screen
  • Next, tap “Alt Text”
  • Finally, add the alt text in the box and tap “Done.”

To add or edit alt text on already posted photos:

  • Go to the photo and tap “iPhone” or “Android”
  • Then, tap “Add Alt Text” in the bottom right
  • And, write down the alt text in the box and tap “Done.”
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