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Google’s Indexing of SWF Content Enhanced, Now Crawls Content from SWF Files

Google said their SWF indexing capabilities now allows them to see content from SWF files on hundreds of millions of pages across the web.

“Thanks to improvements in the way we handle JavaScript, we’re also now significantly better at recognizing and indexing sites that use JavaScript to embed SWF content. Finally, we’ve made improvements in our video indexing technology, resulting in better detection of when a page has a video and better extraction of metadata such as alternate thumbnails from Flash tech based videos,” said Google.

Google says “We’re continuing to work on our ability to index deep linking (content within Flash tech based app that’s linked to from the same app) as well as further improving indexing of SWF files executed through JavaScript. You can help us improve these capabilities by creating unique links for each page linked from within a single Flash object and by submitting a Sitemap through Google Webmaster Tools.”

“Last year, Google added external resource loading to SWF indexing, to index all kinds of textual content in SWF files, from Flash buttons and menus to self-contained Flash tech based websites. Currently any text on a SWF file can be indexed by Googlebot and used to generate a snippet or match query terms in Google searches. Additionally, Googlebot can also discover URLs in SWF files and follow those links, so if your SWF content contains links to pages inside your website, Google may be able to crawl and index those pages as well.”


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