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Google Webmaster Tools: More Insight About Sites In Search Results With ‘Search queries, Parameter handling and Messages’ Features

Google released updates to several features in Webmaster Tools to provide you with more detail and more control of how your site appears in search results.

Search queries: Time doesn’t stand still and neither should your site. With that in mind we’ve added a “Change” column next to the impressions, clicks, clickthrough rate (CTR) and position columns, making it easier to identify trends for each of these important metrics. The change column is tied to the date range you specify, which should help when you’re trying to pinpoint when a particular change occurred.


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