Google has found a way to make money from video sharing but not on YouTube. The company added video to its paid business edition of Google Apps, as announced the new program dubbed “Google Video for businesses” is available as part of Google Apps Premier Edition.
Imagine YouTube’s ease of sharing and watching videos, but in a secure, private environment made for content like internal corporate announcements, team member status updates, employee training materials and informal information-sharing. Videos can be easily shared with everyone in the company or with specific individuals. People can comment on, rate and tag videos that they watch, bringing even more useful information to subsequent viewers. When we started using Google Video for business inside Google, we were surprised at how quickly Googlers in 20+ countries took to the app. Many of our most popular internal videos were created of their own accord by individuals and teams for sharing with colleagues, a testament to how video has taken horizontal collaboration to the next level.
Watch this video to learn how they’ve been using video inside Google. You can learn more about video sharing and other innovative collaboration apps for businesses at www.google.com/apps/collaboration. And stay tuned for info about Google Video for schools and universities. It’ll be available as part of Google Apps Education Edition on September 8.