At GDC Europe, Google’s Mark DeLoura and Michael Mahemoff talked about Google’s major entry into the browser game space with its Google Chrome Web Store. “Set to launch this October, the app store aims to make a proper marketplace for browser games — one that solves a lot of the issues of games on the web today, from discovery to monetization.”
“Mark discussed the benefits of Chrome for browser gaming (mainly its speed) and why developers should be excited about its app store. Mark thinks that it’s difficult to find great online games, so Chrome store tries to solve this problem by allowing users to rate games and write reviews. Chrome users will be able to install games, which adds shortcuts to “new tab” page and grants additional permissions to games. Not all games will be free, but Chrome users can buy games directly from Web Store and pay using Google Checkout. Google’s platform will support free trials and subscriptions, while developers will only pay a 5% processing fee for each transaction.”
Will users pay for web apps in Chrome’s store? More than half of the Android apps are free and paid Android apps are only available in 13 countries because of Google Checkout’s limitations, and developers already losign money.