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Google shares thinking on the design team for ‘new look search results page’ design

Yesterday, Google introduced new look search results page, today Jon Wiley, “shared a bit of Google’s thinking on the design team. “During our process we focused on people’s rising expectations for search. As the web has evolved over the past decade, people have been typing more sophisticated searches and seeking out specialized search tools to match. Our central challenge with our latest redesign was to figure out how to squeeze all these tools and technologies into a single page.”[…]The overall visual redesign started with the Google logo, and we alos lightened up the footer at the bottom of the page by removing the blue shading and the underlines on the links, lightening the color and expanding the search box. Here’re images comparing old logo (top) / new logo (bottom), and old footer (top) / new (bottom):


Here’re some of other design prototypes we tried (you might have to click to magnify some of these images): Blue homepage, Blue button, Universal bars, Blue results,” writes Jon.

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