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Google-Salesforce Mashup

Now Microsoft can worry about Google. Has Microsoft CEO Steve Ballmer thrown any chairs today?

It’s official. Google and Salesforce.com hooked up, as in Web 2.0 to Web 2.0. Salesforce customers now have direct access to Google productivity applications, including hosted word processor, spreadsheet and e-mail applications.

The Google-Salesforce mashup is problematic for Microsoft on so many levels. The two Web 2.0 companies have put together a pretty compelling business suite that’s sure to appeal to smaller shops. Think hosted CRM, Exchange, Office and SharePoint Server.

Microsoft executives will bark about the importance of software and how many more features products such as CRM, Exchange and Office deliver, locally, than Google and Salesforce.com hosted apps. Number of features isn’t what matters. It’s what features do users need—meaning what product delivers enough of them to be “good enough.”

Full Article

Google, Salesforce, Mashup, Corporate News, Microsoft

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