Google’s revenues for the quarter ended March 31, 2012, saw an increase of 24% compared to the first quarter of 2011 — touched $10.65 billion. In the first quarter of 2012, traffic acquisition costs (TAC) totaled $2.51 billion, or 25% of advertising revenues.
Google CEO Larry Page said, “Google had another great quarter with revenues up 24% year on year.” “We also saw tremendous momentum from the big bets we’ve made in products like Android, Chrome and YouTube. We are still at the very early stages of what technology can do to improve people’s lives and we have enormous opportunities ahead. It is a very exciting time to be at Google,” Page said.
Additionally, the Google’s board of directors proposed the creation of a new class of non-voting 2-for-1 stock split. The new shares will be distributed as a dividend to all existing shareholders – effecitvely resulting in an stock split, so each investor will have double the number of shares.
Here’s a quick break down of the Q1 of 2012 numbers:
Google Sites Revenues: Google-owned sites generated revenues of $7.31 billion, or 69% of total revenues, in the first quarter of 2012. This represents a 24% increase over first quarter 2011 revenues of $5.88 billion.
Google Network Revenues: Google’s partner sites generated revenues of $2.91 billion, or 27% of total revenues, in the first quarter of 2012. This represents a 20% increase from first quarter 2011 network revenues of $2.43 billion.
International Revenues: Revenues from outside of the United States totaled $5.77 billion, representing 54% of total revenues in the first quarter of 2012, compared to 53% in the fourth quarter of 2011 and 53% in the first quarter of 2011.
Revenues from the United Kingdom totaled $1.15 billion, representing 11% of revenues in the first quarter of 2012, compared to 11% in the first quarter of 2011.
Aggregate paid clicks, which include clicks related to ads served on Google sites and the sites of our Network members, increased approximately 39% over the first quarter of 2011 and increased approximately 7% over the fourth quarter of 2011.
Average cost-per-click, which includes clicks related to ads served on Google sites and the sites of our Network members, decreased approximately 12% over the first quarter of 2011 and decreased approximately 6% over the fourth quarter of 2011.
Cash: As of March 31, 2012, cash, cash equivalents, and short-term marketable securities were $49.3 billion.
Employees: On a worldwide basis, Google employed 33,077 full-time employees as of March 31, 2012, up from 32,467 full-time employees as of December 31, 2011.
Stock-Based Compensation (SBC): In the first quarter of 2012, the total charge related to SBC was $556 million, compared to $432 million in the first quarter of 2011.
Interest and Other Income, Net increased to $156 million in the first quarter of 2012, compared to $96 million in the first quarter of 2011.
Here is the Q4 2011 Earnings Call video: