Google introduces new features to its “Product Search”:
- Local availability on Google Product Search: Google partnered with > 70 retail brands — including national retailers like Best Buy and Williams-Sonoma, as well as software manufacturers like JDA, Epicor and Oracle — to connect shoppers searching online with local stores that’ve items they’re are looking for in-stock.
- Google Shopper 1.3 includes new search filters like “price” and “brand” to help refine your search. And, you’ll still get features like Local Availability, voice search and rapid continuous barcode scanning (so you can point your phone at a product and get information from the web).
- “Popular products” and “aisles” will help people learn about and discover new products. When you search for a category of products such as “camera lenses,” the new popular products feature helps you get started by showing you the lenses other people are viewing online.
“Aisles” helps you browse and discover products by organizing results into sub-categories that others have found helpful. For e.g., if you’re looking for a new TV, you can choose between display types like LCD and plasma.