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Google holiday tips for online retailers

Whether it’s to make the sale online or to increase foot traffic to your brick-and-mortar location, your web presence is a critical part of your business plan. The tips below are fast, free, and can make a big difference.

  • Verify that your site is indexed by Google and is returned in search results
  • Label your images accurately
  • Know what Google knows (about your site)
  • Have a plan for expiring and temporary pages
  • Increase foot traffic too
  • Usability 101
  • Tell us where to find all of your web pages
  • Manage your sitelinks

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