Google announcing a series of improvements to its midrange custom search service for Web sites, as well as renaming the offering.
Launched last July as Google’s Custom Search Business Edition, the fee-based hosted service lets Web sites incorporate a Google search field for visitors to use in looking for content.
One change to the service, which is being renamed Google Site Search, is that webmasters now can submit site maps to ensure that Web pages that might be otherwise overlooked by the Google.com crawler are included, said Nitin Mangtani, Google’s lead product manager for enterprise search.
The revamped service will also let customers add synonyms to link related search terms unique to their sites.
In addition, Web site administrators now can enable “date biasing” — so that, for instance, newer documents will be ranked higher in search results.
Also, although Google Site Search lets Web site visitors search by document type and language while excluding unwanted terms, it doesn’t let them explicitly set search dates, Mangtani said. He added that the arrival of such a feature is “just a matter of time” but didn’t elaborate.
Mangtani said that the hosted service still doesn’t require any hardware or software to install. Pricing also remains the same: $100 per year for Web sites with up to 5,000 pages, ranging up to $2,250 annually for sites with between 100,001 and 300,000 pages.