Google Commerce Search third-gen — a search solution for e-commerce websites is now launched. GCS uses your existing product search data feed to power a relevant and completely customizable search experience on your e-commerce website.
“With the new release, we’re making shopping more interactive, introducing multi-channel product discovery, and providing sophisticated tools to help retailers manage the shopping experience on their site,” stated Google.
Here’re some of the cool new features in GCS 3.0:
- Search as You Type provides instant gratification to shoppers, returning product results with every keystroke, right from the search bar
- Local Product Availability helps retailers bridge online and offline sales by showing shoppers when a product is also available in a store nearby-in-line with search results
- Enhanced Merchandising tools allow retailers to create product promotions that display in banners alongside related search queries, and to easily set query-based landing pages
- Product Recommendations (Labs) helps shoppers make purchase decisions by showing them what others viewed and ultimately bought
With this release Google also welcome three new retail partners: Forever21, General Nutrition Company (GNC) and L’Occitane.