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Nov162007

Google announces “change to text ads on the content network”

Few days back, we reported that Google is making a change in clicks on content ads. Google has officialy announced the implementation.

Continuing these improvements, we’ve just changed our text ads slightly to help reduce accidental clicks. In the past, users could click on both the background and full text of an ad, but now they can click only on the title and URL of a text ad. By allowing users to click only on the ad title and URL, we aim to decrease accidental clicks, better aligning visitor behavior with their intent. Overall, the decrease in accidental clicks will keep users on your website, interacting with your content, until they intend to click on an ad.

In addition, this new clickable format better aligns with the text ad formats shown on Google.com. We hope this format change contributes to a better, more consistent user experience. [AdSense Blog].

AdSense, Ads, New Features, AdSense Features, Google

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