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Google Analytics: Tips to see different keyword/landing page combinations

This post illustrate a quick way to see how many visits you get from different keyword/landing page combinations in Google Analytics.

“Go to Keywords report under Traffic Sources. Look over to the right above the table and you’ll see Views: followed by a set of buttons. Click Pivot view (5th button from left). Now, look to left, above the table, and you’ll see a Pivot by dropdown menu. Select Landing Page from this menu.

The keywords will be listed down the side and landing pages will be listed across the top. You can now see how many visits you received for each keyword/landing page combination.

You can see up to five landing pages listed across the top of the report. You can scroll horizontally (across the landing pages) using arrow buttons at the top right of the table.

The pivot view is also really useful for seeing at a glance how many visits you get from each keyword and search engine combination. To do this, you’d use same Keywords report and pivot by Source.”


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