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Facebook URL Shortener ‘fb.me’

URL shorteners, like bit.ly, have become a popular way for people to share links on Twitter; Google have launched their own Google URL shortener (goo.gl), and now Facebook is rolling out of its own URL shortening service, called “fb.me”. A URL shortener makes increasing sense as a Facebook feature, because the site’s trying to be more open and connected to other web sites and Internet-connected devices. Facebook recently began automatically shortening URLs that appear in its mobile interface. Facebook text alerts, you can clearly see that the shortened URL provides a simpler, easier to read user interface. It’s possible that company’ll make fb.me the default for any content that users share publicly, in the hopes that the shortened URLs make for easier re-sharing. It would also not be surprising to see Facebook provide analytics around shortened URLs, especially for Page content so Page owners can track web-wide sharing.

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