A class action lawsuit filed in Los Angeles County Superior Court, Central Division, alleging that Facebook is misappropriating the names and pictures of minors for profit. “When a teenager sees that their Facebook friends ‘Like’ an ad, it piques their curiosity, making them more likely to click the ad or visit the page,” says Los Angeles plaintiff attorney John Torjesen of John C. Torjesen & Associates. “We believe it’s a clear case of exploitation of children for the sake of profits.”
“The consent of the minor for this commercial use of his or her name and likeness is not obtained by Facebook,” says plaintiff attorney and co-counsel Antony Stuart of Stuart Law Firm.
Facebook said “We believe this suit is completely without merit and we’ll fight it vigorously. The complaint misunderstands the law, it’s intent and the way Facebook works. For e.g., plaintiffs assert that minors are marketing Facebook through search engines but we don’t allow minors to include their profiles in search engines.”