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DoubleClick: WebServices API v1.12 Released, V1.10 Sunset In January 2011

Google announced the release of the “DoubleClick for Advertisers API Version 1.12.”

v1.12 introduces a few additions to the DoubleClick for Advertisers API. Highlights of this release includes:

  1. Override Rich Media exit links: You can now override the exit URLs of a rich media creative in any ad associated with that creative. Previously, the API could only accomplish this for non-rich media creatives.
  2. Google also, said that “In accordance with versioning policy, v1.10 will soon be retired. Therefore, please make sure that you upgrade any v1.10 applications before January 8th, 2011.”

    For complete details on all v1.12 changes, please see Release Notes.


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