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DoubleClick Ad Planner Marketplace Beta Launched

Google launched “DoubleClick Ad Planner Marketplace” beta, to help connect buyers and sellers of online advertising. Ad Planner Marketplace simplifies traditional ad buying process, enabling Ad Planner advertisers to view, and request to purchase, reserved ad space directly from publishers.

“It’s now available to English publishers with a DoubleClick for Publishers Small Business account operating in USD currency. If you’re a growing publisher and don’t currently have a DFP SB account, DFP SB allows you to manage your directly sold ads, such as those from Ad Planner Marketplace, as well as your AdSense and ad network inventory.”

Sign up for free today.

Then, in your DFP SB account, follow these instructions to expose your ad inventory to appear in Ad Planner and to promote your inventory to advertisers.


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