Bing Webmaster Tools announced the withdrawal of anonymous non-signed URL submit tool, where anyone was allowed to anonymously submit URLs to the Bing search engine index.
Google already had shut down their public URL submission tool in July of this year, and, now allows submitting content only through Search Console’s Fetch as Google tool or via sitemaps.
Bing said, webmaster, can now use URL submission tool to submit their URLs to search index.
Unlike, Google who did not specify why it removed its public tool, Bing says the decision to make this change is to cut on the spam from the search results while improving quality of the results with more trustworthy content being submitted.
“Why say goodbye? Well, the URLs received are by far too low quality to be trustable, and webmasters preferring having more ownership of the URLs for their site,” Bing wrote.
Bing also said, with this change URL submission is now easier than ever with Webmaster Tools now supports Google and Facebook authentication, as well as existing Microsoft accounts.
Going forward, users will have to sign into their Bing Webmaster Tools account either by using Google, Facebook or Microsoft account to use the Submit URL tool.
Once signed in, and a site has been added to Bing Webmaster Tools and verified this newly added site, a webmaster can navigate to the Configure My Site menu options to get access to the Submit URL tool.
In case of those who want to use Bing Webmaster tools API, Bing says, webmasters will have to generate an API key through Bing Webmaster Tools.
Webmasters can use Bing usage guidelines published here.
Here is a Bing Webmaster Tools FAQ:
Why is it going away? Bing said the URLs received through the public URL submission tool were too low-quality to be trustable. “Webmasters prefer having more ownership of the URLs for their site,” Bing said, and the shuttering of the public tool removes access from third parties submitting their URLs to Bing’s search index.
How am I impacted? Well, you simply won’t be able to submit any URL you want to the Bing index. In addition, to submit URLs, you first need to create a Bing Webmaster Tools account, verify your website, and then use the tool within that console to submit URLs.
How does it impact search? This decision may help Bing reduce spam shown in the search results and help it focus on more trustworthy content. The overall search experience for users may improve, though Bing was able to handle most of the serious spam before this change.