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Bing Autosuggest Expands, Adds New Search Categories

Finding on Microsoft’s decision enginer Bing just got a little easier with Bing has now expanded Autosuggest feature by increasing the number of categories.

Back in May, Bing introduced People Autosuggest, which provides a snapshot of information about a celebrity, politician, athlete or even a colleague with a publicly available LinkedIn profile below the search bar–the features today added a number of new categories that will show up in autosuggest to include “brands, movies, albums, places, software, sport teams, animal species and more.”

Bing understands the difference and gives you the opportunity to select the right one. As an example, in the picture below, a word such as “pitbull” – which could mean an artist (a person) or the dog (a breed)–when searched–“bing will now shows thumbnails with both the person and the dog,” says bing.

Further explaining, bing says to make these distinctions, it uses a technology called “Satori” that understand the relationships between millions of people, places and things. “All of this computational power allows you to select the most appropriate choice in a matter of milliseconds,” bing added.

Bing Autosuggests expands adds new search categories

In the picutes below, you can see searching for “Harry Potter” now gives a variety of choices including the literary series, the character, and a selection of movie titles.

And, when you search “Empire state building” bing now provide relevant information directly in the search box offering an initial sense of the search results you’ll get when you click through.

Bing Autosuggest Movie Category

Bing Autosuggest Places Category

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