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BazaarVoice Integrates With Google Analytics

Bazaarvoice is now integrated with Google Analytics platform, to help e-commerce sites become social by providing a platform for visitors to leave comments and reviews about products. It’s user-generated content right on an e-commerce website. “With this integration, Bazaarvoice clients can now see, in Google Analytics, the metrics on things like the number of visitors paginating through reviews, or sharing user-generated content with social networks, or clicking on related products found in reviews. Advanced Segments can then be used to compare behavior of visits that interact with Bazaarvoice generated content vs. those that don’t.”

Here’s a screen shot showing Bazaarvoice integration:

More info: Bazaarvoice


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