AdWords Location Extensions features allows you to include information such as your business name, address and phone number in your existing text ads. When a potential customer performs a search, their location or search terms are dynamically matched to your business locations, and your most relevant location appears within your ad on Google.com and Google Maps. “Location extensions are the new and improved way to run local ads, so we’ll begin transitioning the local business ads in your AdWords account to ads that’re compatible with location extensions soon. We wanted to give you plenty of time to get familiar with the new feature, so we thought we’d give you a heads up about the upcoming transition today,” announced Google.
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