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AdSense Optimisation Essentials – Part 2: Tips, tricks, guide, tutorial by Google AdSense

The video below demonstrates top three tips for maximising your AdSense for Content performance. This week showcase “how a better ad unit design can result in improved AdSense performance.”  [See last week tip on bigger ad unit] When you design your AdSense ads, keep these tips in mind:

  • Use colours that either blend with or complement your site’s colours. Make the ads a part of your site.
  • Use lighter colours for borders, or no border at all.
  • Try rotating colours or occasionally switching the location of your ads on the page.
  • Save sets of frequently-used colours as a palette.
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