If a promotion in a printed UK advertising catalogue is anything to go by, the cost of the Xbox 360 Premium console with wireless controller and 20Gb hard drive is set to fall to the cheaper cost of the Xbox 360 Core system, just in time to spoil the launch of the PS3.
An article at The Inquirer has a scanned copy of a printed catalogue from UK retailer Makro showing the cost of an Xbox 360 Premium Console at £199 – the same price as the cheaper Xbox 360 Core console.
While Microsoft has long denied any price cuts were on the way, this is simple business sense – why tell consumers before Christmas (when price cuts were last mooted) that the console will fall in price when that period is set to be your biggest profit earner?
The smart money was on Microsoft indeed coming out with a price cut, but doing it well after the Christmas/holiday season, quite possibly in time for the ‘rest of the world’ PS3 launch – a time when interest in games consoles will be red hot once more.
Naturally, there is no official confirmation from Microsoft on any of this – after all, consoles are still selling at full price, and will continue to do so in most retail locations (aside from any special bundles out there) until an official price drop announcement is made.
Microsoft, Xbox 360, Price, Drop, News