With the launch of Windows Phone 7, Microsoft has planned advertising that pokes fun at the awkward moments our addiction to our phones can create. Here're two commercials:
Reall?: A new television commercial shows some of the bad mobile phone behaviors Windows Phone 7 is designed to reduce as a phone to save ourselves from our phones:
Season of the Witch: A new television commercial for Windows Phone 7 looks at the mayhem created when people become so immersed in their phones that they stop paying attention to what's going on around them.
To learn more about the campaign strategy, Microsoft News Center spoke with Todd Peters.