Microsoft and eBay said that "eBay will be one of the first customers of Microsoft's new Windows Azure platform appliance for cloud computing — to deliver an automated, scalable, cost-effective capacity management solution. Microsoft also said "the limited production release of Azure platform appliance, the first turnkey cloud platform for large service providers and enterprises to deploy in their own datacenters. eBay will incorporate Azure platform appliance into two of its datacenters to further optimize its platform and achieve greater strategic agility and datacenter efficiency."
This partnership follows a successful pilot deployment by eBay of Microsoft's public Windows Azure platform, which offers eBay flexibility to deploy certain applications on a public cloud while maintaining reliability & availability of eBay.com. eBay's page for iPad listings is hosted on the public Windows Azure platform.