Trade in a MacBook and receive up to $650 off a Surface Book or Surface Pro 4, a limited-time offer from Microsoft announced on Thursday inviting more people to experience Surface.
"If you have a Mac but want to experience the ultimate laptop with on-screen touch, Surface and Microsoft Store are here for you," Microsoft stated, adding, "Anyone in the U.S. can trade in their MacBook Pro or MacBook Air at a Microsoft Store or online for up to $650 off a Surface Book or Surface Pro."
Announced on the sidelines of the Windows 10 event in NYC, the trade-in offer will be available through Microsoft Stores in the U.S. and at Microsoft.com starting Oct. 27 through Nov. 10, 2016, 11:59PM PST.
Surface Pro starts at $899 and Surface Book starts at $1,499.
Update 10/28: Microsoft has released several ads that put Surface products against MacBooks and iPad Pros.
Additionally, If you go to check Microsoft's website today, you will see that both landing pages for the Surface Pro 4 and the Surface Book feature a "Compare to Mac" tab with detailed specs comparisons and more.
A new firmware and driver updates for the Surface Book and Surface Pro 4 that include: "Driver for Marvel AVASTAR Bluetooth Radio Adapter, Driver for Surface DTX (Surface Book only), Driver for Surface System Aggregator Firmware, Driver for Surface Embedded Controller Firmware, and Driver for Surface UEFI."
Update 10/31: Microsoft in a October 21 post said, they won't support general-purpose Surface devices running the Long Term Servicing Branch (LTSB) of Windows 10.
Microsoft explaining the eason for the Surface LTSB policy stated, "LTSB prevents Surface devices from receiving critical Windows 10 feature updates and certain non-security servicing updates. Therefore, LTSB is not supported as a suitable servicing solution for general-purpose Surface devices. As a general guideline, if a Surface device runs productivity software, such as Microsoft Office, it is a general-purpose device that does not qualify for LTSB and should instead run Current Branch (CB) or Current Branch for Business (CBB)."